What you should have asked your teachers about link exchanges

Start by reviewing your content from a searcher's perspective. Does it answer their questions? If not, rewrite your content to actually answer the question that people are asking in search or better address the topic they're searching for. There is often a temptation to over-optimise page titles and ignore meta …

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Clarification about page rank

This is super important but all too often ignored. The search engines may not apply the entirety of a domain's trust and link juice weight to subdomains. This is largely due to the fact that a subdomain could be under the control of a different party, and therefore in the …

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Hidden facts about doorway sites

Remember, the reason that website isn't bringing in customers is because you have given them no reason to come back. The best long-term strategy for this is using blogging, social media, and press releases. The onus is mostly (if not entirely) on the provider to ensure that everything is running …

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Create unique, accurate page titles with authority sites in mind

Often SEO projects will give you fantastic return on investment. According to Search Engine Watch; one client received "$11,000,000 worth of organic traffic" thanks to search engine optimisation. If you know your industry inside out, then you'll immediately make assumptions based on what you would search to look …

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Generate Interest and Give Information

The technical side of international e-commerce continues to be challenging. When content population starts rolling, so does sharing, and then the traffic is sure to follow. Resist the temptation of overdoing it with your title tag. Would an inexpensive rocking horse UK do the trick? For example, where would one …

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How to learn about domain authority in a few hours

Google has become tremendously more sophisticated about the signals that it does consider when it comes to applying relevance of keywords to a particular site. SEO is unarguably one of the best ways to connect with targeted consumers and share your offer. Situations get worse if you spread false facts …

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Ridiculous rules about authority sites

Let's start with definitions. You do want to prioritize your keywords, but Google understands variations. They've built what's called a "semantic universe," which is like a spider web of related terms and synonyms. When you use terms that are similar to your keywords, your keywords get a bump too. Since …

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What is your website content about?

Creating content that's attentive to context and user intent will go a long way toward increasing your business presence online. There are also companies who sit between both camps almost grey hats so to speak. To combat this add a list of related articles at the end of each blog …

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